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AT&T CallVantage: Dead or Rebranded?

July 7, 2008 – 8:53 am | by VoIP | 378 views

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Is AT&T’s stand-alone consumer VoIP service dead? Or
merely being rebranded?

Posting late last week, Om Malik says AT&T CallVantage
is dead because AT&T has stopped pushing the service through its affiliate
channels and that AT&T VP Cathy Martine is now running the company’s CDN
business.

A number of readers have stepped out of the woodwork to disagree
with Om’s assertion and also mourn the
potential loss of CallVantage, a service that won lots of praise for its call quality
if not the way it was marketed. The
folks at iLocus say CallVantage is merely being relaunched to go with AT&T’s
U-verse triple-play fiber bundle.  An anonymous poster says AT&T plans to
relaunch the VoIP service as it rolls out its IMS infrastructure. Once the new product is out there, it will be
put head-to-head against cable companies and Verizon in markets where AT&T
doesn’t have landline coverage.

For more:
– Om Malik says AT&T CallVantage is Dead

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to bundle U-verse, VoIP

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